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Read Panmure Gordon & Co's note on Escher Group, out this morning, by visiting Research Tree: "Hot on the heels of signing Saudi Post for its loyalty platform, today Escher announces that it has secured a pilot with Saudi Post for mobile and iMobility solutions. Proof here of: (i) the importance of omnichannel in the retail market and wider recognition that omnichannel customers display a higher level of loyalty to a brand and typically out-spend multichannel shoppers by over 20%. (ii) Escher has upped its game in upselling – Saudi Post has been a client for almost three years, currently using Riposte software and, (iii)..."
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